The World Cup is underway and the images from the play on the field are not the only images being broadcast around the globe. Fans in the stands with smartphones in hand are joining the movement sending selfies from the stands back to their own fans back at home.
The images were not limited to the inside the arenas.
And they were not open only to fans as this selfie from Sergio Aguero with Rio Ferdinand illustrates
The WorldSoccerShop.com is holding a selfie contest to see how you are watching the World Cup. Check out the details at the WSS.com