Rumors that recent Under Armour signing Memphis Depay has been wearing a new silo from the U.S. brand were confirmed today when the revolutionary UA SpeedForm cleat was launched at an event at the Borough Market in London today.
Depay, who signed with Manchester United earlier this month, has been wearing the cleat in matches since March 1 and has been impressed with the new offering from Under Armour. Since pulling on the new cleat the former has scored 7 goals in 10 matches, helping PSV Eindhoven to the Dutch Eredivisie title.
“The UA SpeedForm boots were amazing from the first time out of the box,” said Memphis. “Speed is one of my greatest assets and the fit and comfort of these boots allow me to react and move without even thinking.”
The cleat weighs in at 7.4 oz and is a low profile cleat that features a seamless molded heel cup and form-fitting mesh upper. The combination is the key to providing a barefoot feel that allows the best touch on the ball. The single piece upper has an articulated toe box with molded toes to help the critical strike area mold to the foot.
The outsole is made from an ‘almost-weightless’ Chrome Pebax® plate. This helps provide the necessary burst of speed and traction to work in tight spaces.
“We were relentless in our pursuit of understanding what was required by players who rely on speed and a quick first step as their weapons on the pitch,” said Josh Rattet, VP, Team Sports, Under Armour. “It became an obsession to build a speed boot that could be worn without a break-in period. We knew that UA SpeedForm offered a technology that can truly impact performance because the seamless heel cup and molded toes allow the boot to mold to the foot. If a boot feels like it’s custom-fitted, it eliminates a lot of distractions footballers traditionally have with speed boots that compromise comfort.”
Under Armour has claimed, ‘the UA SpeedForm FG will change the standard of fit and feel in boots designed for the sport’s fastest footballers’ and with their background in innovative cleat design it is hard to imagine this being far from the truth.
The initial launch will be available in 2 colorways with the form fitting mesh upper.
And a stealth black look will also be available in the Under Armour SpeedForm in leather.
The Under Armour SpeedForm will retail for $219.99 and be available from World Soccer Shop this summer.