Following a growing trend in English football, Queens Park Rangers released a new club crest after conducting ‘extensive fans’ consultations.’
The winning design was heavily influenced by the club crests of 1975 and 1982 that focused on keeping the look simple and clean yet modern that would display proudly on the club jerseys as well as other officially licensed product.
“The introduction of a new Club crest has always been a dream of mine since I arrived here nearly five years ago and I’m absolutely delighted with the final result,” QPR Co-Chairman, Tony Fernandes, told www.qpr.co.uk. “It respects and echoes crests that have come before it, but is not an imitation of them.”
The process for the re-design entailed breaking down the elements of the previous badges to determine which were still relevant and made the best statement about the club. It focused on the shape and hoops, initials and how they appear, the year, along with other elements from banderole, the horseshoe, the crosses, the crown, the football, and reference to Loftus Road.
The final crest was designed by lifelong QPR fans, Daniel Norris and Daniel Bowyer.
“As designers and lifelong QPR supporters, the opportunity to contribute to the Club’s new crest is something we are immensely proud of,” Norris and Bowyer explained. “We believe that by stripping away the unnecessary elements and rediscovering and redefining the iconic QPR monogram, the new identity is instantly familiar, yet bold and modern.”
Queens Park Rangers play in the English Football Championship, the second tier of English football. The team was most recently in the Premier League for the 2013/14 season. They also played in the top flight between 2011/12 and 2012/13.
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