Paul Pogba has officially joined the adidas ranks, and the three stripes didn’t waste time in designing special cleats for him. This is the first sponsor contract the young French player has ever signed, and is a big victory for the German brand, and they celebrated by giving him a custom version of the revolutionary Ace 16+ Purecontrol laceless cleats.

“This is the first sponsor contract I’ve signed and it’s a very important decision for me. I chose adidas because we have shared passions and values,” said Pogba about his new partnership. “adidas has the same vibe as I do, on and off the pitch”.

The new design was co-designed by Pogba and the brand, using his preferred black and gold colors. His love for dance, music and skill is represented by the words “Pogbance” and “Pogboom”, each placed on a different shoe. The in-sole features the words “I’m here to create”, referencing adidas’ latest campaign that kicked-off with Lionel Messi a few months ago. These new cleats are an exclusive design for him and will not be available for the public.


Ace 16+ Purecontrol are the first top level laceless cleats, feturing a Primeknit-based upper that adjusts to the foot and deliver a more natural touch and feel. Other stars who have used these cleats are Mesut Özil, Oscar and Ivan Rakitic.

Do you like the new Pogba-adidas partnership? What do you think about his custom cleats? sound off in the comments section below! Visit the adidas footwear range at WorldSoccerShop.com!