The Nike Innovation 2016 summit is going on in New York City with the Swoosh introducing the latest technology, new jerseys, new shoe silos and much more over the course of 3 days this week.
And this year soccer is making waves with new Nike Vapor material unveiled for their jerseys, the Nike Mercurial Superfly V ready to hit fields, the release of federation kits for the team’s in this summer’s Euro 2016, not to mention the much anticipated release of the new USA home and away soccer jerseys for the upcoming 2016 Copa America Centenario and the start of the FIFA World Cup qualifying hexagonal.
World Soccer Shop is in NYC with Nike providing our readers with an insight into these latest advances.
Nike Mercurial Superfly V
Cristiano Ronaldo is the focus of every team he faces and the Nike Mercurial Superfly silo is the Portugal and Real Madrid forwards weapon of choice. The latest edition is ready to provide more speed and better brakes for working better in tight spaces to open defenses and score more goals.
“(The new Superfly) is like my attitude,” Ronaldo declares. “I’m a straightforward and aggressive player. The stud shape reminds me of my character and performs very well on the pitch.”
Nike Vapor with Aeroswift
Nike makes some of the best looking federation and club jerseys in the world. But what you see if only half the story and the new Nike Vapor with Aeroswift technology will add a new chapter to the success of players on the field.
The new yarn used to make team kits is 10% lighter with 50% more stretch and wicks sweat away 20% faster while drying 25% faster.
Nike Anti-Clogging Sole Plate
The days of clanking your cleats together after matches to quickly clean the mud and grass from your sole plates are numbered. Nike took an innovative approach to solving the problem and it started with an old foe, water.
“Mud has always presented unfortunate but seemingly accepted problems. Players play slower and cautiously as mud makes their feet heavy and compromises their traction,” says Max Blau, VP of Nike Football Footwear. “Nike Football is focused on playing fast in all conditions, so we are committed to solving this problem for athletes.”
NikeGRIP Provides Anti-Slip Results and Comfort
Better traction is a key to being successful at a moment’s notice and NikeGRIP is the latest technology that provides anti-slip confidence between a player’s sock and cleat as well as the sock and foot with great comfort.
“Athletes tell us that slipping happens as much between the foot and the sock as it does between the sock and the shoe,” Tim Clark, Design Director Nike Socks explained. “Our goal was to perfect ‘grip’ both inside and out of the sock to create a unique solution for athletes.”
USA 2016 Home and Away Soccer Jerseys
One of the most anticipated part of the Nike Innovation 2016 event was the unveiling of the 2016 home and away soccer jerseys for the U.S. men’s and women’s national teams. The reveal did not disappoint with bold home jersey and a statement look with a black away jersey.
The reveal was the first to include the updated US Soccer Federation badge. What do you think of the new jerseys?
Brazil 2016 Home and Away Jerseys
Brazil has the most iconic and recognized looks in all of soccer. The Samba Kings have won an unprecedented 5 FIFA World Cups and regularly develop the most creative and inspiring players in the beautiful game.
The traditional yellow home and blue away jerseys live up to what is expected from the side.
Portugal 2016 Home Jersey
Cristiano Ronaldo and Portugal head to France this summer with the goal of winning Euro 2016. They unveiled a great looking 2-tone home jersey for the challenge.
“Wearing the shirt of the national team and playing with this symbol on my chest is always a great honor. We play for a whole country, for all the Portuguese living in Portugal or abroad, for our families, for our friends, and this is always special,” says Ronaldo. “This new kit makes us feel stronger than ever, lighter and more agile. Me and my teammates can’t wait to start playing and winning matches with it!”
Chile 2016 Home and Away Jerseys
Chile will play for the Copa America title this summer. The Centenario event is being held in the U.S. with an expanded field.
“There is even more pressure this year to bring brilliance to the pitch and replicate what we did in Chile,” affirms Alexis Sánchez, Chilean National Team forward. “All I can say is: We are prepared and have the pride of the nation on our backs.”
And the other federation jerseys were unveiled at the event.
As the buzz started to die down, it was evident that Nike is leading the way when it comes to innovations and new concepts from this event will hit the fields and change the game while the first ideas on how to make products even better has no doubt started which will lead to the next innovations.