Manchester City have had 3 major badge designs since the 1930’s and the current crest was adopted in 1997 but the Premier League title chasers are consulting with fans whether it is time for a new look.

“The badge is the most visual representation of Manchester City and is so central to our heritage,” commented Chief Executive Officer Ferran Soriano.  “We are looking for our fans to share their views as to what they consider to be the most authentic symbols of the Club. The views of our Citizens are essential to the process; they will have a real say on the future of our badge.”

The club will be seeking the opinions of fans outside of the Etihad starting before tomorrow’s match against Bournemouth.  The club wants insights on the symbols that most authentically represent the club’s past and future.

Manchester football historian Gary James will be presenting lectures on the history of the team badges and elements that have been used over the years so fans can better understand the background of the badge.

“Over the years, one of the few constants at Manchester City has been discussion about the badge. Today is no different,” he declared. “This Club knows how important its heritage is to its fans and I have been impressed with the commitment to keeping them at the centre of this project. I am looking forward to being part of the consultation process.”